Ezine Publishing Information
How to Get E-zine Subscribers From In-Person Events
While I run my business completely online, I really enjoy attending in-person events and seminars here in Los Angeles and around the country. I'm sure you find these events valuable too.
Putting the YOU in Your E-zine
I get many e-zines in my inbox every week, and they all offer useful information. But there are some I enjoy more than others.
Should You Upgrade Your E-zine From Text to HTML?
A few years ago, when I first started seeing HTML e-zines in my inbox, I admit I was jealous. They were attractive, attention getting, snazzy.
The Sticky Issue of E-zine Schedules
While many new e-zine publishers are anxious about developing good content for their e-zines, many of them seem to have more trouble simply deciding on a schedule and sticking to it!
It's smart to tame the schedule beast right from the start. Here are a few tips to help you.
How to turn your Newsletter into a Web Page...in 45 seconds!
Do you place back-issues of your Newsletter onyour website?There are two good reasons why you should:(1) It shows potential subscribers that you'reserious about your Newsletter(2) Newsletters are rich in keywords, so it'sa very good idea to turn back-issues of yourNewsletter into HTML documents and then submitthem to the major Search EnginesHere's a little trick that will help you formatyour Newsletter as an HTML document:Copy the text of your Newsletter into a text editorsuch as NOTEPAD.Then copy the text from NOTEPAD into Microsoft Word.
10 Tips For Ezine Publishers
1. Many Ezine Publishers use too many styles of separatorin their Newsletter.
Why Arent You Using CGI?
The very name CGI used to send chills up my spine. Foryears I put it in the 'too-hard-basket'.
Who Should Offer an Ezine?
If you are a professional, consultant, coach, speaker, seminar leader, author or small business person, you need to develop and offer one of the most powerful Online marketing tools around-the eNewsletter, otherwise known as the ezine.
Your ezine's purpose is two-fold:
1 - It should give your clients and potential product buyers something that benefits them-tips, feature articles, resources and special offers.
Location, Location, Location
The first thing you should consider in advertising is the first
thing you should consider when buying real estate: Location,
Location, Location. You want to focus all of your efforts on your
intended audience.
The Future of Email Newsletter
The future of email Newsletter - Llando Ford 07.28.
22 Ways to Grow Your Subscriber List
1. Don't bury your subscriber form, place it on your home page and or every page and make it VERY easy to find.
The Sure-Fire Ways To Increase Your E-zines Readership!
You Have Won!
Hold an ongoing prize drawing in your e-zine. The prizes should be something of interest or value to your subscribers.
EZines: Get from Adequate to Fabulous
If my in-box is any indication, most of the business world is hot on e-newsletters. I receive half a dozen every day.
Don't Distract Readers from What They are Doing
I'm working on a report for a company that puts out a newsletter on a monthly basis.Their open rate and clickthrough rate are somewhat above industry averages.
11 Quick (and Good) E-zine Content Ideas
Publishing an e-zine is the ideal opportunity to showcase your business. By sharing your knowledge and expertise, you build credibility as an expert, while spreading the word about your services and products.
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Managing Internet Addresses in Your Email Newsletter
Web and email addresses pose a special challenge for writers and publishers of
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Branding, or brand marketing as some now call it, is one of
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I searched
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10 Valuable Tips For Ezine Publishers
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Three E-zine Alternatives You May Not Have Considered
During the free e-zine publishing teleclasses I offer every month, I always get a few people who say to me, "You know, publishing an e-zine sounds great, but I just don't think I have the time to do it on an ongoing basis." Or, "I'm not sure if I'll have enough content to publish an e-zine.
Email Newsletters: Privacy and Unsubscribing
As you likely know from personal experience, the value of email has been greatly
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Work Less, Earn More As An Infoproduct Publisher
There's no doubt, publishing information products to sell online is a thriving, exciting and very rewarding business.For many though, the product development and marketing
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8 Killer Mistakes For Ezine Failure You Must Avoid
It is true that sometimes in life there is a small line between failure and success. The same thing applies with ezines and newsletters.
Coping With Those Dreaded Ezine Publishing Deadlines
Time, of course, doesn't stand still and never did, and it's
no wonder at all that in this highly pressurized modern
world of ours, time is regarded as a valuable commodity or
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22 Ways to Grow Your Subscriber List
1. Don't bury your subscriber form, place it on your home page and or every page and make it VERY easy to find.
Want To Start a Publishing Revolution?
Calling all publishers, editors, journalists and freelance writers. It's time to breathe more life into your copy.
How To Write Effective Ezine Ads... And Then Some
When writing an ezine ad, there is a big mistake that most people make when writing an ad. That is, they try to sell something in those ads, and there is a good reason why you don't want to do that.
Lesson #6: Six Simple Steps to Writing Magnetically Charged Email Messages!
If you remember, the majority of people (i.e.
Plagiarism on the High Seas
More and more companies are finding the value in informational advertising. Giving away information to the world.
Increase Your Website Popularity with 500 Words
Are you looking to increase your relevancy in the search engines? You probably have heard that increasing the links to your site has an impact on your listing. But did you know you can do it without waiting, or asking other sites to link to you themselves?If you can write a 500-1000 word article about your business, you can increase your links in 24 hours.
How to Choose a Good Newsletter Name
Good newsletter names are usually 2-4 words. If shorter, they can't explain what your newsletter is about, and if longer, they will be hard to remember.
What Every Ezine Owner Should Know About Unsold Ad Space
The deadline approaches and your ad STILL has not sold. What are you going to do? Many publishers would leave the ad unsold, but some publishers have found "insider" ways to make money with their hard-to-sell ads.
Medium and the Message
A debate is raging in e-publishing circles: should content be encrypted and protected (the Barnes and Noble or Digital goods model) - or should it be distributed freely and thus serve as a form of viral marketing (Seth Godin's "ideavirus")? Publishers fear that freely distributed and cost-free "cracked" e-books will cannibalize print books to oblivion.The more paranoid point at the music industry.
5 Ways to Make More Money With Your E-zine
Have you been publishing an e-mail newsletter for at least six months but still aren't seeing real results (read: revenue) from it? Don't fret - you may just need a tune up. Here are five ways to kick your e-zine income into gear this year:
TOOT YOUR OWN HORN MORE
The adage goes, "If you don't blow your own horn, someone else will use it as a spittoon.
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